Search for Research

BenchFly partnered with a global leader in Life Sciences and created a unique, and first of its kind Science Micro-grant Sponsorship to interact with and fund scientists in the lab.

Get in Touch!

Using social media, BenchFly took a very creative approach to engage the public and to support young scientists and their innovative research. We need more such initiatives.
Mary Woolley, President and CEO
Research!America

Synopsis

Traditional laboratory funding mechanisms overlook scientists who may just need a little help to advance their research. We wanted to employ social media in a new way in order to push the boundaries of how it may be used to bring scientists and the public together to facilitate research worldwide.

Strategy

Recognizing the financial challenges facing many labs today, we devised a microgrant program that would provide a lifeline to researchers at the bench. Leveraging Facebook, we were able to create a campaign that was devoid of red tape for the scientist, while sending 100% of the proceeds directly to their pockets.

Results

We developed a ground-breaking global microgrant program, Search for Research, that brought the scientific community and researchers together to support scientists. Microgrants were awarded to the winning researchers in the United States and Chile.